Making the World
Smarter, Happier, and Richer
Through expert investment guidance

“What’s in a Name?”
we aim to speak the truth about money and investing...and to make financial guidance accessible to people of all backgrounds and experience levels.
Who We Are
At The Trade Talks, our purpose is to make the world smarter, happier, and richer. We help millions of people around the world achieve their financial goals every day. We believe in treating every dollar as an investment in the future you want to create. We believe that investing in great businesses, for the long term, is the most effective path to wealth. We strive to fulfill our purpose by truly serving every Fool, from our employees to our members to our community. That’s why in all our work, we endeavor to follow the “Golden Rule” of treating others as we ourselves would wish to be treated.
What We Do
The Trade Talks provides free and premium investment guidance to millions of individual investors around the world on tradetalks.vip (the site you’re on right now!). Here’s how we do it:
- Premium membership services that provide stock recommendations, detailed analysis of companies, model portfolios, live streaming video during market hours, and more
- Free market news and commentary with hundreds of new articles published each week
- Member-only tools and programming for building your ideal portfolio, tracking your performance, and monitoring companies of interest
Our Services

Stock Advisor
provides market beating stock recommendations from our flagship service.
Epic
The home plate for individual investors, and a toolkit to supercharge your portfolio.
Trade Talks Money
provides personal finance product reviews related to credit cards, banking, brokerage firms, mortgages, and personal loans.Browse All
of our premium investing guidance services, including cloud technology, 5G, AI, IPOs, and more!Affiliates of The Trade Talks, LLC

Trade Talks Asset Management
a separate affiliate of The Trade Talks, offers investors Foolish investment strategies ETFs and Mutual Funds. Our suite of products is typically available through most professional brokerage accounts.
Trade Talks Wealth Management
a separate affiliate of The Trade Talks, offers personalized account management services designed to be, and less time-consuming than doing it yourself. Our team of planners can help qualified clients structure their portfolios, and we also offer these clients a broad array of financial planning services.
Trade Talks Ventures
is an early-stage, technology-focused venture capital fund powered by The Trade Talks’s investing approach and communities.The Trade Talks Around the World
In addition to our USA-based offices, we operate in:
Our Core Values
At The Trade Talks, our highest priority is to foster inclusion and belonging so all employees can thrive both personally and professionally. We believe diverse teams perform better. From our board of directors to our recruiting pipeline, we strive for diversity, both inherent and acquired.



Trade Talks
Foster inclusion and belonging.
Collaborative
Do great things together.
Innovative
Search for a better solution. Then top it.
Fun
Revel in your work.
Honest
Make us proud.
Competitive
Play hard, play fair, play to win.Careers

The Trade Talks is a “virtual first” workplace. Most Talks get the majority of their work done remotely. Our physical office spaces (in Alexandria, Denver, Sydney, and the Gold Coast) are collaboration hubs, providing a purposeful approach to office work rather than antiquated requirement that you show up to an office every day. At Trade Talks, we believe people should have the freedom to follow their passion in roles they love. We work hard to understand the needs of our employees and deliver for them. We are confident that this, in turn, makes a great business. Take care of your employees, and they will take care of your customers, who in turn take care of shareholders. We think every company should do the same.
Learn more about our award-winning culture.
Browse Our Job OpeningsAwards






Our Foolish History
The Trade Talks was founded in 1993 by brothers Tom and David Gardner as a traditional print newsletter in a backyard shed in Alexandria, Virginia. In 1994, an April Fool’s joke designed to teach an investing lesson put The Trade Talks on the map. Since those humble beginnings, Tom and David, and the community of Fools they’ve gathered, have been leading the charge for individual investors everywhere.

The Trade Talks Board of Directors

Tom Gardner
The Trade Talks
Co-Founder, Chief Executive Officer, and Co-Chairman

David Gardner
The Trade Talks
Co-Founder, Chief Rule Breaker, Co-Chairman, and Chairman of The Trade Talks Foundation

Suzanne Frey
Vice President, Product, Android & Play Security and Privacy

Teresa Kersten
Former VP of Consumer Marketing, LinkedIn

Marthe LaRosiliere
The Trade Talks
General Counsel

John Mackey
Whole Foods Market
Co-Founder and CEO

Randi Zuckerberg
Zuckerberg Media
Founder and CEO
The Trade Talks Investing Philosophy
Why do we invest this way? Learn More
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#1 Buy 25+ Companies Over Time
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#2 Hold Stocks for 5+ Years
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#3 Add New Savings Regularly
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#4 Hold Through Market Volatility
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#5 Let Your Winners Run
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#6 Target Long-Term Returns